Will Truran has been working as a graphic designer since 2010, with the firm belief it first needs to work in black & white. During this time he has ran his own clothing brand, worked in a small agency as a UI/UX designer, developed large format displays for Tylenol and Band-Aid, designed t-shirts for Harley-Davidson, as well as ran his own studio where he has helped many small brands develop their aesthetic. He finds enjoyment in designing creative solutions to aid in better communicating his client's core message, as well as using design to amplify the voice of the voiceless. Outside of design he enjoys rock climbing, snowboarding, going to the movies, and playing Dungeons and Dragons. Most recently he has been attending Rochester Institute of Technology's Visual Communicate Graduate Program, where he has been able to work under Josh Owen for The Vignelli Center For Design Studies.